DMS — Distribution Marketing Service
Audit & research

Surveys

Field surveys of shoppers and outlets for marketing decisions.

The problem we solve

Decisions are better made on market feedback than on assumptions.

What's included

  • Shopper surveys at points of sale
  • Surveys of outlet staff
  • Collecting feedback on the product and display
  • Processing and analytics of results
Result

Data for product and trade-marketing decisions, understanding of shopper needs.