15 years on the shelves of Ukraine
DMS is a trade-marketing agency that secures brand presence in retail. We combine field teams across the country with our own control technology — so your product is on the shelf and you can see it in the numbers.
Our mission
To drive the growth of our partners' business by applying modern tools for effective trade-marketing strategies. We value our clients' trust and work to justify it.
«People and Brands»
Partnership
We build long-term relationships based on honestly keeping our commitments. Trust. Transparency. Mutual respect.
Result orientation
Our success is directly tied to the client's success. Every project has concrete, measurable KPIs.
Innovation
We bring our own technology and AI tools into collecting and analyzing shelf data.
Responsibility
We act honestly and take full legal responsibility for the field staff.
Team
We train people from scratch at our own school and grow specialists to each brand's standards.
What makes us different
In-house IT development
The Picsell platform team works within the holding — so control tools adapt to the client's task, not the other way around.
LevelUp Merch School
Our own school for training, testing and certifying merchandisers. We take people with no experience and bring them up to the brand's standard.
Transparency
Open-book budgets, pay per hours worked and real-time KPI reporting.
Holding ecosystem
Field teams and execution in retail outlets across Ukraine.
AI platform: SKU recognition, photo reports and shelf analytics.
DMS and Picsell are companies of the Imperia Holding ecosystem.picsell.ai