Audit & research
Price monitoring
Systematic tracking of prices and promotions — yours and competitors'.
The problem we solve
Price is a key choice factor; without monitoring you can't see where you're losing to competitors.
What's included
- Monitoring of base and promo prices across chains
- Tracking competitor prices by category
- Control of recommended retail price (RRP) compliance
- Regular analytics and change alerts
Result
Control of price positioning, fast reaction to competitor promotions.